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Manual of Local Politics - Volume 7


The Handbook of Local Politics is a guide to political practice at the local level. It is intended to help people who are committed to local politics to fulfill their voluntary or full-time tasks as successfully as possible. In ten concise, practice-oriented, didactically prepared individual volumes, it addresses the major topics of local politics.Volume seven of the Handbook for Local Politics deals with the preparation and implementation of an election campaign at the local level. It starts with the timely preparation and planning by the local group officer, from the identification of topics to the preparation of the list of candidates. The activity plan in the election year, including house visits, poster advertising and personalized letters, is covered, as is a professional online presence on the Internet and in social media. Further chapters deal with press relations and the decision-making process for a possible mayoral candidacy.The handbook is written by practitioners for practitioners and features, among other things, application-oriented checklists and effective tips.


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