"Media Up Close" - Professional Press Relations
Visit to the Editorial Office of the Newspaper "Die Presse"
The second module of the Media Academy was held from 14 to 15 June 2019. On the
agenda was a visit to the editorial office of the newspaper "Die Presse", where editor-in-
chief and publisher Rainer Nowak offered insights into the editorial work.
The curriculum also included units on the topics of "Working Methods of Print, Radio and
TV Journalism”, “Successful PR Planning” and “From Press Release to Press
The Media Academy is offered by the FBI for interested persons active in this area and
consists of five modules in Vienna that can be taken alongside regular employment. The
academy teaches skills relevant to the areas of political public relations, professional
press relations, digital communication, crisis PR and media law.